Tag: startupconsulting

Introducing Marico chairman, Harsh Mariwala : EY Entrepreneur of the Year 2020
Recognization, Startup Talk, Stories

Introducing Marico chairman, Harsh Mariwala : EY Entrepreneur of the Year 2020

Marico chairman Harsh C. Mariwala was named the EY Entrepreneur of the Year 2020 .Mariwala took over the family business in 1971, the year the company’s turnover was ₹50 lakh. He set up Marico in 1990 and it has grown exponentially since. Marico, which owns brands such as Parachute and Saffola, is one of the largest and most recognisable FMCG companies in the country.  Mariwala is a visionary who has built a values-driven global organization and made a spectacular contribution to society in driving an innovation culture. Much ahead of the times, he disrupted the market and his own business with products and services which are household names today, having stood the test of time for over three decades. The key driving force for India’s rise will be our entrepreneurs, who are in...
How to pitch to investors to keep your business dream alive?
Coaching, Funding

How to pitch to investors to keep your business dream alive?

An entrepreneur must pitch a potential investor for what the company is worth as well as sell the dream on how much of a profit can be made. Having a solid elevator pitch ensures that you know your business very well. Keeping that in mind, you should have a short version to speak within 10-minutes as well as an extended version that includes everything you’d like to give potential investors access to. Begin your pitch with a compelling story. It should address the problem you’re solving in the marketplace. This will engage your audience right out of the gate. You will also need to detail how much capital you are seeking, how much money is already invested in your business and how much you plan on using the money. Build a user persona or your ideal customer when spe...